The mailworx statistic tool offers the opportunity to measure the performance of your email marketing. This leads to a transparent valuation of each of your campaigns.
Statistic tool for measurable success
One of the biggest advantages of email marketing is its measurability. The newsletter statistic offers the opportunity to compare campaigns.
Together with appropriate interfaces you can also analyze, which clicks enabled your customers to buy your products. The key figures also show potential for optimisation and point the way to a successful email marketing strategy.
Email key figures
The key figures of the mailworx statistic tool show potential for optimisation and show the right way for your email marketing strategy.
mailworx highlights the quality of your data and measures email activity. By this you get the perfect overview over your subscriber base.
Comparisons & reports
mailworx analyses the reactions of your target group and highlights relevant benchmarks. At the end of your current campaign you get a report with your campaign's performance.
Email key figures
A big advantage of email marketing is the measurability of all data. Newsletter statistics offers the opportunity to evaluate each single campaign.
Together with matching interfaces you can also analyse, which links were clicked for purchase. Furthermore, the key figures show potential to optimize your email marketing strategy.
Real-time tracking & live statistics
Next to openings, clicks and CTR, mailworx measures the reading time. A live preview with integrated click map makes it easy to get a sense for the content that works best at a glance.
Hot spots & perfect timing
mailworx brings your subscribers on a map and shows you, where your audience is located. Despite that, mailworx gives you a precise overview over the time frame in which most openings happen, so you can make adjustments and improve your timing.
Create more meaningful measurements with the reading rate of mailworx. Therefore, you can address the group of non-readers with targeted follow-up campaigns. In addition, you can also evaluate the read-to-open rate of your newsletters.
Analyze your sent newsletter regarding the success for different target groups. You don't need to set your newsletter in a special way, mailworx shares these information afterwards. So you can ask your questions right away.
The mailworx subscriber statistics gives a perfect overview over your data so that you can react to subscriber's behaviour targeted.
The quality of your data is important for your email marketing activities. mailworx offers you a perfect overview over your subscriber base. By this you can interpret your key figures and learn lessons for your strategy.
The statistic tool of mailworx gives an insight in the mail clients your subscribers use. Are their mainly desktop clients or are your mails mostly opened on mobile devices? This is the information you get from the subscriber statistics.
mailworx shows you the tasks your subscribers are interested in and what content they want to see in order to click a link. You can also see which of your customers don't react at all to your newsletter and send them follow-up campaigns.
Comparisons & reports
Email marketing is more than just sending some newsletters. One big task is email tracking.
This means for mailworx to not only give you a few numbers and data, but to highlight all relevant benchmarks and comparisons for you. This makes it possible for you to not only compare your own campaigns regarding their performance but also compare them on an international level rearding your branche.
mailworx makes it easy to measure the reactions of your target groups to different campaigns. By this you can see which of your subscribers opened which newsletter and which didn't show any reaction at all and are ready for a follow-up campaign.
Benchmarks & star rating
With mailworx you can easily compare your campaigns on an international level. The assessment system is comparing the key figures to the average value of your sector. The star rating helps you to identify your best performing campaigns.
A few days after sending your campaign you'll receive an automated report on the results including the comparison with the previous campaign. Make use of the mailworx statistic app to share the performance of your campaigns with your team and management.
You want to be successful in newsletter marketing? Convince yourself of our full-service package and get to know all the benefits of our professional email marketing software.